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STR ADR needed

What nightly rate covers costs and your target profit at this occupancy?

Your numbers

Nightly rate needed

$309

Occupied nights per month20.68
Net per night after platform fees$300

Tip. Educational estimate with the assumptions listed on this page. Not tax, legal, or investment advice.

Assumptions

  • Occupied nights = occupancy × 365/12.
  • Profit is cash after the costs you entered, not after tax.
  • Dynamic pricing is collapsed into one ADR.

Explore the numbers

Examples

Load a scenario, then change one input at a time.

Example 1

Need $2k profit

68% occupancy.

Nightly rate needed

$309

Example 2

Break-even ADR

Profit set to 0.

Nightly rate needed

$209

Example 3

Winter occupancy

48% occupancy.

Nightly rate needed

$402

What this calculates

Solve for the average daily rate an STR needs after platform fees, given occupancy, monthly costs, and a profit target.

How to use it

  1. Set target profit to 0 to see pure break-even ADR.
  2. If comps cannot print this ADR, cut costs or skip the lease.
  3. Run a winter occupancy, not just summer.

Common mistakes

  • Using 80% occupancy in a market that prints 55%.
  • Forgetting owner stays, which are occupancy without ADR.
  • Treating a listing's 'similar listings' map as a comp set.

Formula

ADR = ((monthly costs + target profit) ÷ occupied nights) ÷ (1 − fee%).

FAQ

ADR or RevPAR?

This solves ADR. Revenue per available night is ADR × occupancy.

Where do cleaning fees go?

Keep guest-paid cleaning out of ADR if it only offsets the cleaner.

Can I hit this with weekly discounts?

Then your true ADR is lower. Enter the blended number.

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